 GoAir challenges competition
GoAir has announced a new campaign titled 'The GoAir Challenge' aimed at the growing passenger loads of all airlines in India. The challenge states that if a customer flying on any domestic airline gets a better fare than a GoAir customer, on routes/sectors GoAir operates in, the customer gets twice the difference in fares reimbursed!!
Announcing this challenge in Chennai, Jeh Wadia, managing director, GoAir, said, "If the price paid for the ticket bought on a competing airline is lower than the price paid for the GoAir ticket, then the airlines will adjust double the difference between the fare of the GoAir ticket sold to you and the fare of the other airline as credit which can be used to purchase GoAir tickets. GoAir will also reimburse the cost of cancellation done immediately of the other airline's ticket as credit which can be used to purchase GoAir tickets."
GoAir revealed that they will have five additional aircraft in operation by the year-end and their target number is 33 by the end of 2008. This comes behind GoAir's recently placed order with the Airbus Industrie at Singapore last month. GoAir has ambitious plans for the south and equally high expectations of the region.
Jeh Wadia added, "South Indian economies are vibrant and GoAir is keen to provide service to this region. We already fly on key routes such as Chennai-Pune, Hyderabad-Bangalore, Chennai-Hyderabad and Mumbai-Coimbatore. From April 3, we will also link Chennai and Delhi daily."
"This challenge aims to simplify the decision-making process for passengers in days of Check Fares, Apex Fares, Super Apex Fares, and Dyna Fares apart from giving a value for money proposition that no other airline offers. We will continue to be committed to giving our customers the highest quality of service at the most economical rates," said Wadia.
"GoAir offers dynamic pricing such that the earlier the passengers buy their tickets, the lower fares they enjoy."
GoAir currently operates a fleet of Airbus A320s wjth 20 flights covering 11 cities. From April 3, 14 cities will be covered including Delhi, Srinagar and Jammu with a total of 28 daily flights.
Destinations to be serviced: From April, connecting to
Mumbai-Delhi, Mumbai-Srinagar, Srinagar-Jammu, Chennai-Delhi.
R Rangaraj
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