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 This festival is celebrated with great gusto in Tamil Nadu. Mango leaves adorn the door frames and the entrance is decorated with kolams. Women change their yellow thread in their "thali" (Mangalsutra) on this auspicious day. Women of some significant communities in Tamil Nadu carry the custom of adding gold coin(s) to their thali. Some women buy golden ornaments on that day.
The festival is more significant in a household where the daughter is newly married. In Tamil Nadu the newly married daughter is brought to the parent's home by July 15th. It is considered inauspicious for a Tamil family to have the first child (especially if it is to be a boy) born in the month of Chithirai. So the new bride stays in her mother's house for the entire month of Aadi. On Aadi Padhinettu, the son-in-law is invited and given gifts in the form of new clothes, ornaments and sweets. Gold coins will be added to the bride's thali. This custom is strictly observed in most districts of South Tamilnadu. Varieties of rice is the speciality of this day and it is called
"Chithranam".
 The celebration includes a riverside picnic. Usually families pack "Chithranam" and sport a picnic on the river banks. They make their offering to the river deity. This includes a maavilakku (lamp made with rice flour and jaggery), lit on the mango leaves, accompanied by flowers, turmeric and a yellow thread. The women let the lamps float in the water and allow it to go with the tide in the river. Later the packed "Chithranam" is eaten on the river banks.
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