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Supercool Aquaflow: An innovative and unique feature for Indian consumers, water through the door is a feature desired by most customers. One can take water through the door without opening it. The unique feature will be available in 2 sizes 175L & 220L (Alpha) and this is being introduced only in select markets initially and 175L Supercool Aquaflow is priced at Rs 11,390 and Rs 13,090 respectively.
New Allwyn Platina -- comes with new soft look exterior design and in new colour shades. The sizes are 175L and 210L and will be available in two ranges. Platina Infinity - the range comes in two sizes 175L and 210L and have all the interiors in transparent look except freezer door and chiller tray.175L is priced at Rs 10,290 and 10,990 respectively Platina Eternity -- only 175L model is available with electronics and all transparent accessories with humidity control in vegetable tray. This model comes with an advanced electronic panel that has a Door Open Alarm and Indicator, a Digital Alarm Clock and a Compressor On-Off Indicator and priced at Rs 10,690.
Ramesh Thondapi, Asst. General Manager - Marketing, said "Aquaflow refrigerator helps consumers to save electricity consumption as they don't need to open the door frequently to fetch cold water as chilled water is just a press of the button on dispenser mounted on the door it self. This is another innovation from Electrolux after the successful launch of washy talky recently." "All these new models are being launched as a Pongal bonanza from us and will help us garner better market share and win the hearts of consumers," he added. Electrolux is the world's largest producer of powered appliances for the kitchen, cleaning and outdoor use such as refrigerators, washing machines, vacuum cleaners, chain saws, lawn mowers, and garden tractors. For further information please contact: Senthamil Selvan, Integral PR @ 8218690/91, 98400 48860
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